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    What is KIND’s Wholesale Program? 

KIND’s Wholesale Program is a self-service ecommerce platform that is exclusively available for wholesale purchasers of KIND product for bulk consumption or resale, that are unable to reasonably purchase KIND products through third party distribution partners due to minimum purchase requirements or accessibility. Unlike KIND’s consumer-facing website, KIND Wholesale offers perks such as tax exemption for eligible businesses and larger pack sizes to accommodate bulk orders, allowing us to offer our snacks at a discounted price. KIND Wholesale only accepts credit card payments, does not accommodate terms/invoicing, and will not provide trade spend for third party promotions. Wholesale customers are also able to access certain products, exclusively sold on

Who is ineligible for participation in KIND’s Wholesale Program?

  1. Any organization that intends to export KIND product outside of the United States or anyone representing an exporting business.
  2. Any organization with a shipping address outside of the contiguous United States.
  3. Any organization that our customer service team, in its sole discretion, is unable to verify is a legitimate business or non-profit organization.  This includes without limitation lack of a website, insufficient tax documentation, or other readily available business information.
  4. Anyone seeking to purchase a quantity of less than a single master case of any particular product.

Can I purchase KIND through the Wholesale Program and through a third party distributor at the same time?

If you purchase a SKU through this platform, our policy is that we are your exclusive distributor for that SKU.  We reserve the right to discontinue selling to you through this Wholesale Program for violating this policy.

What is  the pricing offered for the KIND Wholesale Program?

Once your application has been approved, you will have access to available pricing.  We offer unique discounts only available to those who qualify for this Program based on objective criteria.   KIND may update these prices from time to time and notify you of those changes at that time.

Can I have a price list, with UPC codes, possibly in Excel format?

Upon being approved for KIND Wholesale membership and logging into your account, you are able to view pricing on all of our products. We do not distribute UPC codes or pricing in an excel format.

Will I be charged sales tax?

Yes, unless you are eligible for tax exemption and provide proof of your exempt status, you will be charged sales tax. If you’re a reseller, please remember to upload your reseller certificate when submitting your application!

How do I get a better price than what this program offers?

We assess pricing and discounts on an ongoing basis. We may make promotions available from time to time based on whether a buyer meets certain objective criteria.  If you have feedback or questions about wholesale pricing, please contact

Can I get a better deal if I purchase a greater quantity?

At this time, we are not yet offering tiered discounts based on volume on wholesale products.

How long before my application is approved?

We’ll email you within 5 business days notifying you of the status of your application. If you haven’t heard back from us within this time, please reach out to customer service at

Why was my application denied?

Applications can be denied for a number of reasons, such as incomplete or missing information that would allow the KIND team to verify your status as a valid business or nonprofit organization. If you feel that your application was denied in error, please reach out to customers service at

What other perks are there to the program?

So many! In addition to a wholesale discount, free shipping to the contiguous United States and sales tax exemption (upon receipt of reseller certificate), you are also able to access our full portfolio of healthy snacks, including new items, hard-to-find flavors, and online exclusives. Not to mention, our dedicated wholesale team is available to you anytime to answer questions and set your business up for success by providing insights regarding things like merchandising, SRPs, and product recommendations.

Will I receive a rack?  Any other POS materials?

We have a great selection of corrugated and metal displays to help you drive sales. To access, please click on the “Merchandising displays” (coming soon!). For additional POS needs, please contact

How do I reorder?

You can reorder a previous order by visiting your account page. Your snacks will be on their way in no time!

Is there an order minimum?

Nope! Order the amount that best meets your needs.

Can I use a promo code on my order?

Only wholesale-specific promo codes can be used through KIND Wholesale. Codes that are eligible for our retail site ( will not work on

Why aren’t all products, such as the variety packs available at, not available through KIND Wholesale?

All of our flavors and product lines are available through KIND wholesale, but we do offer slightly different variety packs. These variety packs are curated for our wholesale partners based on what we feel are the best options for businesses based on our expertise.

Can I resell KIND® products purchased through the Wholesale Program internationally?


What payment methods do you accept?

We accept AmEx, Mastercard, Visa and PayPal. Please note, we do not extend credit terms.

Can I send you a purchase order? 

At this time, we only accept credit card and PayPal payments and payment is due at the time your order is placed.

When will my credit card be charged?

Your credit card will be charged when your order has shipped. PaylPal orders will be charged when the order is placed.

Will you send me an invoice?

You will receive an order confirmation for your order via email that includes itemized billing for each item. We do not provide a separate invoice or offer any payment terms through KIND Wholesale.

Do you accept POs?

No, not at this time.

What is your refund/return policy?

Due to the nature of the product, we are unable to accept product returns. If you would like to submit a claim due to damaged or defective product, please contact our team at immediately upon receipt of your order. Please reach out to our team within fifteen (15) days of your receipt of the product.

Can I return excess inventory?

No. Due to the nature of the product, we are unable to accept product returns.

What method(s) do you ship? 

Any order over 150 pounds will ship LTL. We use multiple Ground shipping providers for orders under 150 pounds. All shipping methods are only available to the contiguous United States.

What are the shipping charges?

Shipping to the contiguous United States is free on all orders.

What is the processing time?

We process orders in 1-5 business days. Based on your shipping location, it may take about 10 business days for delivery. Please note that rare occurrences outside of our control that impact shipping carriers, such as weather or natural disasters, can delay this.

Do you ship outside of the contiguous 48 states?

At this time, we ship to the 48 contiguous states. We’re working towards expanding to Hawaii, Alaska, and other US Territories. Please check back with us, as this can change in the future!

Need more information?

Let us know and we’ll get back to you before you finish your next KIND bar.

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The UPC Code is found underneath the bar code on each package
The batch code is a series of letters and numbers beginning with “BK”, “TC”, “BN” or “HF”. These are ink-stamped on the package and located beneath the best by date. Example: TC17020B3